What’s a bid in “Pro Sales”?

A bid is the highest price you're willing to pay for one click on your promoted ad. If a buyer clicks your ad to learn more or contact you, that click is counted in "Pro Sales".

Your bid competes with bids from other sellers. In general, the higher your bid, the better your chances of getting your ad shown to more people.

The final click price may be lower than the bid you set, depending on demand and the quality of your ad, but it will never be higher than your bid.

You can set a custom bid within the available limits. In Nigeria, the bid starts from ₦28, while the maximum available bid depends on your Boost Package — up to ₦80 for Diamond and Enterprise tiers.