**Social Media Manager & Content Creator Skills:
1. Copywriting and captioning for different platforms
2. Visual content creation (photo/graphic design)
3. Video editing (Reels, TikTok, Shorts)
4. Storytelling and brand voice consistency
5. Content calendar planning and scheduling
6. Platform-specific strategy (Instagram, TikTok, LinkedIn, X, etc.)
7. Trend spotting and timely/newsjacking content
8. Campaign planning tied to business goals
9. Analytics and performance reporting
10. A/B testing content formats and posting times
11. Community management (comments, DMs, moderation)
12. Influencer and partnership outreach
13. Scheduling tools (Buffer, Hootsuite, Later)
14. Design tools (Canva, Capcut, inshot)
15. Hashtag and SEO research
16. Paid social ads basics (boosting, targeting)
17. Crisis and reputation management
18. Cross-team collaboration (design, sales, brand)
19. Adaptability to platform/algorithm changes