Promoted
Lagos, Oshodi
9 views
Purple Cow: Transform Your Business by Being Remarkable
Brand New
Condition
Books
Type
Business
Genre
Store address
Lagos State • Oshodi
15 Akinsoji Street, Mafoluku
Open now
• Mon - Sun, 00:00-23:00
You're either a Purple Cow or you're not. You're either remarkable or invisible. Make your choice. What do Starbucks and JetBlue and KrispyKreme and Apple and DutchBoy and Kensington and Zespri and Hard Candy have that you don't? How do they continue to confound critics and achieve spectacular growth, leaving behind former tried-and true brands to gasp their last?
Face it, the checklist of tired P's marketers have used for decades to get their product noticed - Pricing, Promotion, Publicity, to name a few -aren't working anymore. There's an exceptionally important P that has to be added to the list. It's Purple Cow. Cows, after you've seen one, or two, or 10, are boring. A Purple Cow, though... now that would be something.
Purple Cow describes something phenomenal, something counterintuitive and exciting and flat-out unbelievable. Every d
Safety tips
- Avoid paying in advance, even for delivery
- Meet with the seller at a safe public place
- Inspect the item and ensure it's exactly what you want
- Make sure that the packed item is the one you've inspected
- Only pay if you're satisfied