Corporate identity is the most valuable asset, a most powerful visual communication that a business has. In the business world if there isn’t anything on your business card that can remind people of your interaction, your business card can end up in the garbage. Metal Business Cards are nowhere near as expensive as you might think. Considering the effect they have on the person receiving them, this makes them a bold but not extravagant choice, guaranteed to have a company brand name remembered by all who see it.
BENEFITS OF METAL BUSINESS CARDS:
• It enhances brand image perception
• It is unique and stands you out of the cluster
• Makes a good first impression
• Highlights your innovative and creative skills
• Makes your brand go viral
• Classy and more durable than paper cards
THE 21ST CENTURY BUSINESS CARD… Is Metal business card
8 REASONS WHY PEOPLE SHOULD DUMP THEIR PAPER BUSINESS CARDS:
– 3 out of every 5 paper business cards given out nowadays ends up in the bin
– The paper business card is too generic and makes company brand less memorable.
– Over 70% of paper business cards get missing in the pack.
– Paper business card can easily get damaged; not durable.
– Does not add any additional value to a company brand.
– It is just a white paper with black print that doesn’t ensure you stand out.
– Paper business card is becoming obsolete.
– Though inexpensive, it is ineffective as well to communicate a company brand and value to people
What is the market potential for metal business cards in Nigeria
Business cards as basic marketing tools that contain contact information, which is given out to customers, is used by every company and business people alike. Whether you are a business owner, a company executive, an employee or even the illiterate traders or artisan, you would need a business card to communicate your company brand, product or services. It may interest you also to note that even job applicants now use business cards to sell their skills to potential employers. So in essence the market for business cards in Nigeria is so huge that the printers of the traditional paper business cards make huge profit every day printing paper business cards for their clients.
Another reason why the market for business card is huge is the disposability of business cards. In other words, you would always print business cards, because every day, you give out your cards to new customers/client. So when the cards you have is exhausted, you would have to print new ones
Every day, companies and individuals spend millions of naira in printing disposable business cards in Nigeria. The business of printing business cards is a multi-billionaire enterprise that is generating huge sources of income to so many Nigerians.
The market for this innovative metal business card is huge because of its uniqueness compared to the traditional papers cards. Company and individuals will like to stand out of the lot; they want to make an impression on their client/customers. Nigerian buyers are characterized by their penchant for status-enhancing products- so anything that shows that they are different from their peers, they will go for it, and can even pay any amount for it.
Target clients: high profile companies, executive professionals, high ranking government officials, politicians, musicians, artistes, lawyers etc
WHY YOU TOO NEED TO MAKE MONEY FROM METAL BUSINESS CARD
Honestly speaking, the market for metal business card is so huge and untapped. This is creating broker-ship opportunity for people who truly want to make good money.
Our company and few of the brokers we have cannot serve the need of the large market for the metal card.
Right now, we have a slot for 50 more BROKERS, and once we get this number the opportunity will be closed. This is an opportunity of a life-time that you cannot afford to miss
How profitable is metal business card?
The price for this innovative business card is relative. What you charge is dependent on the status of your client. But on the average the price per unit of the metal business cards ranges from N800- N1000. The minimum order is 100units.
The amount we charge our brokers is N700-N800 per card (for ordinary cards, some exotic cards are more expensive)
As a broker, if you charge your client N800- N1000, you would have a profit margin of N200-N300 on each card. So if a client places an order for 100 pieces, your net profit is between N20,000 ( twenty thousand naira )- N30,000 ( thirty thousand naira)
So, if you are able to get 10 clients in a month that places order for 100 units of the card each, your monthly profit will be N200,000 ( two hundred thousand naira)- N300,000 ( three hundred thousand naira)
Is this a lucrative business? The answer of course is yes! This is a business you can do full time or even part time