Brand Manager

Posted Feb 24      Bariga, Lagos State, Nigeria
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Company Name
Job Type
•Analyze how our brand is positioned in the market andcrystalize targeted consumers insights
Take brand ownership and provide the vision, mission, goals and strategies to match up to
•Translate brand strategies into brand plans, brand positioning and go-to-market strategies
Lead creative development and create motivating stimulus to get targeted population to “take action”
•Establish performance specifications, cost and price parameters, market applications and sales estimates
•Measure and report performance of all marketing campaigns, and assess against goals (ROI and KPIs)
•Coach the team and get the best from everyone
Monitor market trends, research consumer markets and competitors’ activities to identify opportunities and key issues
•Oversee marketing and advertising activities to ensure consistency with product line strategy
Monitor product distribution and consumer reactions
•Anticipate bottlenecks
Brainstorm new and innovative growth strategies
Align the company around the brand’s direction, choices and tactics
Requirements and Skills
•Proven working experience as brand manager or associate brand manager
Drive for results and leaderships skills
•Excellent understanding of the full marketing mix
Highly creative with ability to think out of box
•Experience in identifying target audiences and devising campaigns that engage, inform and motivate
•Proven ability to develop brand and marketing strategies and effectively communicate recommendations to executive management
•Strong analytical skills and data-driven thinking
Advanced communication and interpersonal skills
•Up-to-date with latest trends and marketing best practices
Comfortable working with numbers, metrics and spreadsheets
Excellent command of the English language
Minimum Qualification Requirements
BS/MS degree in marketing or a related field
Minimum Experience
more than 5 years

Ad details

We are looking for an experienced Brand manager who is passionate about uncovering consumer insights and delivering innovative marketing campaigns. You will join a dynamic and fast-paced environment and you will generate strategies that grow market share and brand’s reputation, improve customer experience and drive growth.
Interested applicants should forward their C:V to or forward their details and post applying for to the number attached to this advert.
N:B only shortlisted candidate will be contacted for an interview.

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